Construct validity, the third type of validity, pertains to the underlying theoretical structure of the scale and its ability to assess the theoretical construct of interest. Numerous techniques contribute to the establishment of construct validity:
Factor Analysis: Factor analysis is a common technique used to assess the underlying structure of a scale. It helps uncover the latent constructs that drive item responses. Exploratory factor analysis (EFA) and confirmatory factor analysis (CFA) are often employed to examine the relationships among observed variables (items) and their underlying latent constructs (factors) (Brown, 2006).
Convergent and Discriminant Validity Analysis: Convergent validity demonstrates that constructs that are theoretically expected to be related are, in fact, related. Researchers evaluate the correlations between the construct being measured and other constructs that should theoretically be correlated (Campbell & Fiske, 1959). Discriminant validity, on the other hand, verifies that constructs that should not be related theoretically exhibit low correlations (Fornell & Larcker, 1981). A study by Netemeyer, Bearden, and Sharma (2003) exemplifies the use of these techniques in assessing the construct validity of a consumer satisfaction measure.
Multitrait-Multimethod Matrix Examination: This technique aids in distinguishing the impact of different traits and methods on scale scores (Campbell & Fiske, 1959). Researchers employ this method to examine the relationships among multiple traits (constructs) and the different methods used to measure them. It ensures that the scale genuinely assesses the construct of interest rather than other related but distinct constructs.
As an example, a study by La Greca and Lopez (1998) utilized factor analysis to validate a scale measuring social anxiety in adolescents. The researchers identified and confirmed the underlying factor structure of the scale, ensuring its construct validity in assessing social anxiety. This demonstrates how factor analysis can be instrumental in the validation of psychological scales.
In sum, establishing validity in psychological measurement tools is a multi-faceted process. Content validity relies on expert judgment and quantitative measures like CVR and CVI to confirm item relevance and alignment with the construct. Criterion validity involves concurrent and predictive validation methods, while construct validity employs factor analysis and assessments of convergent and discriminant validity. These methods ensure that psychological measurement tools accurately capture the constructs they are designed to assess, contributing to the overall reliability and validity of psychological research.