1.6.1. Significance of a Well-crafted Title

A well-crafted title serves as the initial point of contact between the paper and potential readers. It holds significant weight in capturing the audience's attention, concisely summarizing the research, and influencing whether the paper will be read further or cited. In this respect, we can consider the article title as the showcase of the study. The more successfully the title is presented, the more people interested in the work will increase. An ineffective title may lead to the work being overlooked, even if the content is groundbreaking (Jamali & Nikzad, 2011; Hartley, 2007). Thus, the title you used should exactly match your work. For example, you will write an academic article on academics' academic writing skills in qualitative research writing. Here are some tips for creating a title for this study.

• Titles such as "Academic Writing" or "Academic Writing in Qualitative Research" are too broad because this study is about the writing skills of a specific population group. This makes it difficult to capture readers who will be interested in your work.
• A title such as "Preparing the Method Section in Qualitative Academic Writing" cannot cover the study because it is too narrow.
• The title of your study should be related to the subject area that your study focuses on. For example, you used a mixed design in this study and titled it "A Mixed Design Practice on Academics' Qualitative Research Writing". Your study can be considered as a research design practice-oriented study rather than an academic writing-oriented study due to the concept you focus on in the title. Likewise, in the peer review process for publication, it can be evaluated by a peer who is a methodology expert instead of a field expert you worked on.
• The title should briefly describe the main topic and scope of the paper. What will be given in the article should be given in a short, completely descriptive way and without any question marks. Avoid vague or overly complex language.
• While being descriptive, aim for brevity. A shorter title is easier to read and remember.
• Including relevant keywords enhances discoverability through search engines and databases.
• Specialized terminology may alienate readers who are not experts in the field so avoid using jargon.

As a result, the title should be fully compatible with the content of your work and related to the subject area it focuses on. Additionally, the title should briefly and descriptively describe the main subject and scope of the study. It's important to aim for brevity when being descriptive. Because a short title is easier to read and remember. Using relevant keywords increases the discoverability of the work.